UX & Innovation Research for Digital Products

We use a mix of innovative research methods to provide you with fast and scalable insights that help you build a product your customers love.

We make sense of your users‘ needs

Understanding your users needs and problems is the first step in finding a solution that solves them.

To help you build a user-centered product strategy

By knowing who your users are you can build a product that makes them the hero of their own story.

your benefits
Insights that matter
Fast and actionable insights.

Get results that everyone in your company can understand and work with.

Knowing over guessing.

Use actual data about your users to enhance product discussions and decisions.

Don’t waste resources.

Avoid spending resources on building features that noone uses.

Find opportunities.

Be a pioneer in your market and build solutions that will lead to real growth and engagement.

Make better decisions with feedback from real people.
our services
What we can do for you

Qualitative Research

We conduct user interviews, focus groups and field research to learn about your customer’s needs, problems and mental models. This helps you to understand your customers and build a user-centred product strategy.

Quantitative Research

Qualitative insights are often hard to grasp. That’s why we deliver tangible results that are quantified and validated through surveys and product usage data. Use these insights to prioritize your product roadmap.

Consulting & Workshops

You want to start your own user research team or establish a research routine in your company, but don’t know how? We can teach our best practices and advice you on research methods to make sure you get the most out of your insights.

User Testing

Ensure a flawless user experience by gathering feedback on your prototypes. We test your designs and ideas for usability to make sure you don’t waste resources on high-fidelity designs and your users reach their goals when using your product.

about us
How we work

Focus on mobile

With more than 4 years of working as User Researchers for an app, we are experts in gathering and using insights in the agile product development world. We developed best practices in reaching app users and know how to report insights to product owners, designers and management.

Hands-on methods

Through our past work we have tried out numerous methods. We have seen what works best for which research project and prefer straightforward methods like Jobs-To-be-Done, Outcome Driven Innovation and Kano framework that generate fast and actionable insights.

Lean processes

We know that in the agile product world, gathering user feedback fast is necessary. Therefore we know how to find the best trade-off when deciding for the appropriate research method to use and ensure valuable insights the lean way.

who we are
Meet us

Sarah Benecke

Psychology & User Research

I am an experienced User Researcher and M.Sc. in Cognitive Psychology with a demonstrated history of working in the internet industry. I believe in customer-centricity, because understanding the people who use your product is essential to be innovative and successful. Therefore I am passionate about finding out these needs and problems using a variance of research methods and psychological models. Also I am secretly very much into statistical data analysis and trying myself in text mining with R.

Heidi Tarkpea

User Research & App Development

I am a passionate User Researcher and M.A. in Media Communications with 4 years of experience in the UX field in sports, health, technology and online dating industries. I love to dig deep and understand the implications behind people’s thoughts and actions. Listening to people is my super power and uncovering problems that lead to better solutions drives me the most. I am also developing my own apps for functional fitness as I love to help people to become healthier and happier. 

get in touch
Contact us

Hey there!

Want to learn more or work with us? Just drop us a message and we will get back to you as soon as we can! 

   Email: info@adami-research.com